The coaching platform Zebrain quadruples its growth in 2022

The coaching platform Zebrain quadruples its growth in 2022

Senast uppdaterad: 23 januari 2023

Today, Zebrain, the Nordics' first coaching platform for employee development, announces that the company's turnover has more than quadrupled in 2022 compared to the previous year. Turnover has increased from SEK 1 million to just over SEK 4 million, with new customer acquisition being the main reason. The number of business customers subscribing to Zebrain's platform has increased from 40 to 70 in the last year, with companies such as RFSU, Westpay and GlaxoSmithKline (GSK) on the customer list.

- We have seen an increased demand for flexible and cost-effective coaching that gives companies the right conditions to increase well-being, productivity and sustainable performance for employees. That during our second billing year we increased turnover by over 400 percent is a receipt for the hard work our team put in and a clear signal that the market for business coaching has matured where more people have realized the benefits and effects of giving employees the right tools to develop, says Gustaf Karling, co-founder and sales manager at Zebrain.

Zebrain's digital coaching platform is a method for developing, growing and measuring employees' mental health, work capacity, untapped potential and counteracting stress and sick leave. During the last year, the number of new customers has grown by approximately 75 percent from 40 to 70 business customers.

- With our digital model, we want to fundamentally change and improve the conditions for business coaching and give companies the opportunity to offer coaching to more employees. We also see that the new ESG rules for sustainability reporting means that a data-driven service where it is possible to measure, implement and report on employee development drives the market forward. Given the business model and our already generated recurring revenue, I am convinced that we will deliver on our already high goals for the new year, continues Gustaf Karling.

Zebrain's research-based method combined with smart matching of coach and client produces measurable results quickly. After 4 weeks, 88% of users experience increased self-leadership, 92% an increased self-awareness, 96% an increased motivation and 88% an improved basic energy, i.e. well-being and absence from harmful stress.

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